Michael Kors

These 3 ladies – or rather, one model, Karmen Pedaru, made up 3 different ways – ruled my days & many late nights in the spring of 2014.

For the launch of the Michael Kors Fragrance & Beauty Collection and 3 subsequent collections, I was in charge of guidelines & implementation of all print, web and in-store media in North America and globally. Shown: ads, guidelines, web banners, brochures.

Shot by Mario Testino.